Coast car dealing family heads back to its roots
A Coast family which built its name in luxury car dealing is going back to its roots.
The Kurz family is preparing to open a new TJM four-wheel-drive accessories store on Nicklin Way, Currimundi.
The new TJM Caloundra is due to officially open on April 9.
Tristan and Robert Kurz will be co-owners of the store, while Dean Kurz will be in the role of general manager.
Another Kurz, Dean's son Hunter, will work alongside the trio at the high-profile new venue.
The family behind Coastline BMW, the business founded in Currimundi in 1987 by Tristan's grandfather, Karl, had made its name selling BMWs and Toyotas in the region for decades.
Tristan told the Daily his family had been in the car game in some aspect since basically the end of World War II.
He said the chance to open a 4WD accessories branch was an opportunity they "couldn't say no to".
Mr Kurz said he had a love of getting off road and exploring and they'd seen a rise in popularity of four-wheel-driving since the coronavirus pandemic took hold.
Mr Kurz said lots of families were choosing to travel around Australia given the overseas restrictions in place.
He said he'd also noticed a lot of young adults driving 4WDs worth about $15,000-$20,000 who were eager to "deck out" their vehicles and explore remote areas.
"Those tracks less travelled are becoming a bit more travelled now," Mr Kurz said.
He said he thought that was one positive by-product of the restrictions sparked by the pandemic, was the desire to see more of the country.
Mr Kurz said TJM represented another high quality product, as had BMW and Toyota, and the family had been sure to choose a high-quality brand to put their names to.
"It's a family affair again," Mr Kurz said.
The new store was being opened in the building they first built back in 1994, as the home of their first stand-alone BMW dealership.
TJM Caloundra was set to operate six days a week, and eight staff would be employed in a mix of full-time and part-time roles.
Mr Kurz said they were focused on what they knew worked, which was to create a high-quality workplace culture and an environment that staff enjoyed, which he said flowed through into customer service and experience.